Feb 21, 2024 • Blog

5 Ways to Optimise your Service Booking Platform to Meet Customer Demands 2024

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Contents

As we navigate through 2024, the landscape of online service booking is rapidly evolving.

Understanding these changes and what customer prioritise when booking a service is essential for platforms aiming to stay ahead in a technology-driven market.

There are 5 key trends for Product Managers to get across in 2024.

What Customers Look for Before Booking a Service in 2024

A guide to meeting customer demands in the year ahead.

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Key focus areas for customers in today's market:

Superior search experience

Discover the importance of a high-quality search experience for customers, particularly on mobile, and how to drive change.

Survey of most common customer complaints when navigating websites on mobile

Personalised booking recommendations

Learn how to address the 71% of consumers who expect more personalised communications from their service booking platform.

Self-service options

See how 61% prefer using self-service platforms for their bookings and how this empowers your users to discover new opporunities.

Journey time insights

72% of customers prefer seeing how long it will take them to reach an appointment, rather than just being shown a point on a map and 91% believe seeing their commute is helpful. The ebook helps you discover how to address this customer need.

91% consumers believe a commute time search is helpful

More advanced chatbots

Understand the power of chatbots and how best to harness them and meet the needs of 67% would prefer to use a chatbot than wait to speak to a person for help in their search.

Enhancing service booking experiences using TravelTime’s commute intelligence

The ebook also highlights the power of the TravelTime API as a transformative tool for your service booking platform, emphasising commute preferences and lifestyle needs to deliver a more personalised and relevant experience for your users.

Download our comprehensive ebook for a deeper dive into these trends and strategies to align your portal with the expectations of the 2024 customer.

What Customers Look for Before Booking a Service in 2024

A guide to meeting customer demands in the year ahead.

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Contents

Calculate thousands of travel times with the TravelTime API

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